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About us

Dogs deserve the best. And so do breeders.

My name is Alena Koňaříková and dogs have been my lifelong passion. I admire them for their devotion and wonderful nature. Just as much, I value breeders and the enormous amount of love and energy they put into every single litter.

From classifieds to a complete system

Our story begins with breeders. Together with my husband, I founded the Czechoslovak classifieds portal inzerce-psu.eu, which gradually grew into the projects WEBFORDOG.cz and WEBFORDOG.sk.

But years of experience and talking with you taught us one thing: a listing is just the tip of the iceberg. People who give their heart to breeding were left alone with everything else — endless paperwork, complicated record-keeping, pedigrees and health records.

And that is why PEDIA.dog was born.

A digital office for breeders across Europe

PEDIA.dog is a project with a European reach. It gives breeders exactly what they have been missing: a smart digital record book that handles the bureaucracy for them.

  • Litters and pedigrees
  • Health tests and records
  • Shows and achievements
  • Communication with buyers

You will find everything clearly in one place, translated into the languages of the entire European Union.

Two hearts of one project

There are two of us behind it:

  • My husband is a brilliant developer who technically builds the entire platform and keeps it running.
  • I give PEDIA.dog its soul — a deep knowledge of the dog breeding world and years of experience with what truly troubles breeders and what genuinely helps them.

We are building PEDIA.dog for you

Do you have an idea how to make the platform even better, or a question about how it works? Write to me — I personally read every suggestion, and your feedback is key for us.

Write to us